Blog
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If AI Can Revolutionize Legal, Agriculture and Health, What Can It Do for Digital Media Investments?
The business world is aware of AI’s potential, but I’m not sure they fully understand how much it depends on data. In fact, having enough high-quality data is critical for AI to function effectively. Who do you think produces the most live data at scale? It’s digital advertising! Total global ad spend is $1 trillion…
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Could chat GPT be one of the most important innovations in history?
The internet’s rise and ChatGPT’s lightning-fast growth both tell the same story: when an innovation makes life easier, adoption is inevitable. Thus, looking at how technology becomes part of ordinary people’s lives can offer valuable insights. Internet vs. ChatGPT: The Race to 300 Million Users In the past three decades, two groundbreaking technologies have significantly shaped…
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A New Era of Advertising: From Agencies to Agents?
Let me start with this. 20 years ago, I just managed to finish an average school. Eight years later, I ended up in Istanbul – not much money, just a dream of starting a youth marketing agency. I was a bit outlier, definitely not the usual “ad guy,” and honestly, I wasn’t sure if the…